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Sunday, 20 July 2008

Conference on Marketing and Business Development for Islamic Financial Services

In any business and industry, marketing is extremely important. Some even say “in business, marketing is everything” (for Islamic financial services, it is next in importance to Shariah compliance). With proper marketing strategy, Islamic finance can capture bigger market share and grow at faster pace.

With the purpose of formulating the best strategies and ways in marketing Islamic financial services, GlobalPro Consulting, a premier consulting firm based in Kuala Lumpur is organising "Conference on Marketing and Business Development for Islamic Financial Services" to be held at 5-star Prince Hotel, Kuala Lumpur on 20-21 August 2008.

The conference is aimed at managers and officers who are involved in the product development and marketing of Islamic financial services. It is a gathering of prominent speakers from a wide spectrum of expertise with an insight into the marketing and business development process and strategy.

The conference will also highlight the needs for institutions offering Islamic financial services to enhance and innovate their products and services in order to provide best service to customers and to be able to face ever increasing competition in the era of globalization.

Participants will learn and apply 4 P’s of marketing in Islamic financial services (product, place, price, promotion).

Alfalah Consulting - Kuala Lumpur:
Consultant/Speaker/Motivator : 
Islamic Investment Malaysia:

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Islamic Financial Planning & Wealth Management by Ahmad Sanusi Husain