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Tuesday, 2 June 2009

Conference on Marketing and Product Development for Islamic Financial Services - Kuala Lumpur (29-30 July 2009)


GlobalPro Consulting is organising Conference on Marketing and Product Development for Islamic Financial Services on 29-30 July 2009 at Hotel Istana Kuala Lumpur (picture on the right).

Experts and scholars on marketing and Islamic financial practices will address this conference which will focus specifically on marketing issues and product development methods for Islamic financial services.

No doubt, for Islamic financial services to grow more rapidly and capture bigger market share, planning and implementation of marketing strategy is crucial. Some say, in business, marketing is everything. The same applies to Islamic financial services. Gone are the days when the customers went to look for an Islamic bank (may be the only one in the country), in this era of globalisation and competition, they expect Islamic banks to reach out to them and explain the benefits, advantages and differences.

Ethics is very pertinent in marketing of Islamic financial services. Islamic financial product is not just another product. It has religious and ethical obligations besides commercial considerations.

Come to KL and learn Islamic finance at the palace of knowledge...the Istana.

For more details please visit GlobalPro web site: www.globalpro.com.my

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